Logo structure
No do-it-yourself logos! Always use the templates with the original artwork.
Primary measurement is the square box with a width and height of “A”. The script “Tuftex” with the swoosh is exactly 3 x A.
The distance between box and script is A/3 (one third of A). The brand is surrounded by a defined protected zone A/3 which must not be infringed by any other design element or text.
Specifications for the logo on colored backgrounds and pictures can be found in this chapter.
Logo structure (options)
In applications with restricted space, it is possible to use variations of the Tuftex brand.
If the box and the Tuftex script are interrelated to each other, the rules of size (box = A, script = 3xA) and distance (A/3) still apply.
The box can be disconnected from the Tuftex script and both items can be used separately.