Primary Colors
In the framework of an integrated corporate design, color embodies corporate communications and makes it more effective. Consistent use of color enhances the recognizability of Tuftex.
For accentuation and contrast the corporate brown and blue (as used in the Tuftex logo) can be replaced by a lighter shade of blue and brown. Black and white complete the palette of primary colors.
The primary colors can be used in half-tones and gradients.
Secondary Colors
The secondary colors extend the range of the corporate design and prevent just any odd colors from being used.
The secondary colors can be used in half-tones and gradients.
